Welcoming you to a September filled with boundless opportunities at MAWB! As we step into this vibrant month, we’re thrilled to unveil our September 2023 Instagram Content Calendar curated for business owners like yourself.
Our calendar has a spectrum of national and international theme days, offering you a golden chance to exhibit your unique personality and foster deeper connections with your followers. Remember, social media is a platform for connections, not just transactions. Let your audience see the genuine you!
Download the PDF version of our September 2023 Instagram Content Calendar.

Dates and Hashtags
Friday, September 1st: Food Bank Day 🥫
- Share a post about local food banks, their importance, and ways to contribute.
Monday, September 4th: Labor Day 🍁
- Express gratitude for the hard work and dedication of your team or colleagues.
- Offer Labor Day discounts or promotions for your products or services.
Tuesday, September 5th: International Day of Charity ♥️
- Highlight a charity or cause that’s close to your heart and encourage others to contribute.
Thursday September 7th: National Beer Lovers Day 🍻
- Feature a local brewery or beer-related business.
- Share a fun beer-related fact or trivia with your audience.
Sunday September 10th: National Grandparents Day 🤝
- Share a heartwarming story or memory involving your grandparents.
- Offer a special discount for grandparents or family-related products/services.
Tuesday September 12th: National Day of Encouragement 💪
- Share an inspiring quote or message to motivate your audience.
- Encourage your followers to share their own stories of overcoming challenges.
September 15th: Rosh Hashanah Begins 🍎
- Share information about the significance of Rosh Hashanah.
- Wish your Jewish followers a joyful and blessed holiday.
Monday September 17th: International Equal Pay Day 🌍
- Share statistics and facts about gender pay equality.
Thursday September 21st: World Alzheimer’s Day 💜
- Share resources and information about Alzheimer’s disease.
- Show your support for Alzheimer’s research and care initiatives.
Friday September 22nd: First Day of Fall 🍂
- Share autumn-themed content, such as cozy products or seasonal tips.
- Ask your audience about their favorite fall traditions.
Sunday September 24th: National Daughters Day 👩👧
- Celebrate daughters and the strong women they’ll become.
- Share stories of empowering daughters in your community.
Wednesday September 27th: National Women’s Health & Fitness Day 👟
- Share health and fitness tips relevant to women.
- Spotlight women-owned fitness businesses or trainers.
Friday September 29th: National Coffee Day ☕
- Offer coffee-themed discounts or promotions.
- Share a fun coffee fact or a favorite coffee-related memory.
Saturday September 30th: National Day for Truth and Reconciliation 🧡
- Share resources and information about the significance of this day.
- Show support for truth, reconciliation, and Indigenous communities.
Graphics Ideas
Here are some graphics ideas for inspiration. If you would like to learn more about creating your own graphics, contact Christine Hull for one-on-one Canva training or watch for our next Canva group training program.
Tailored Social Media Tips for Business Owners:
Navigating the social media landscape as a business owner demands a personalized approach. Here’s a concise set of tips to elevate your social media game:
- Define Clear Goals: Outline your objectives – whether it’s brand awareness, lead generation, or engagement – to direct your strategy.
- Prioritize Platforms: Focus on platforms where your audience is most active for a more impactful presence.
- Share Expertise: Showcase your industry knowledge through informative content and valuable insights.
- Put Customers First: Spotlight user-generated content and testimonials to build credibility and trust.
- Stay On-Brand: Maintain consistent branding across visuals, tone, and messaging for instant recognition.
- Diverse Content: Mix up content types – posts, videos, stories – to cater to various preferences.
- Engage Actively: Interact with your audience by responding promptly to comments, messages, and mentions.
Each business is as unique as its owner, so tailor these tips to fit your brand’s personality, values, and objectives. By crafting a social media strategy that speaks directly to your target audience, you’ll build a strong online presence that drives real results.
Social Media Content Planning Power Hour + Networking
Mark your calendars for Thursday, September 14th, as we invite you to a session where we’ll guide you through the process of effectively accomplishing your monthly social media content planning. Don’t miss out on this working session that will begin with open networking! Light refreshments served.
Get more details and register here: https://mississaugawomeninbusiness.com/events/social-media-content-planning-power-hour/

Happy September to you all. Get ready for an exciting month ahead filled with opportunities. Stay tuned for some amazing events, including our upcoming virtual speed networking session. It’s the perfect solution for busy business owners just like you – a quick and efficient way to connect, network, and grow. Mark your calendars and get ready to make meaningful connections! For our full listing of events, visit mawb.ca/events.